Privacy policy
Privacy Policy
Overview
This Privacy Policy describes how Bedz4Kids ("we", "us", or "our") collects, uses, and discloses your personal information when you visit, use, or make a purchase from our website, or otherwise interact with our services (collectively, the "Services").
Bedz4Kids is a trading name of Scandinavian House Ltd.
Our Services are powered by Shopify, which enables us to provide an online shopping experience to our customers.
If there is any conflict between this Privacy Policy and our Terms of Service, this Privacy Policy will govern with respect to the collection, processing, and disclosure of personal information.
By accessing or using our Services, you confirm that you have read and understood this Privacy Policy.
Who We Are (Data Controller)
For the purposes of applicable data protection laws, including the UK GDPR, the data controller of your personal information is:
Trading Name: Bedz4Kids
Legal Entity: Scandinavian House Ltd
Registered Address: Old Mill House, Dockfield Road, Shipley, West Yorkshire, BD17 7AD
Email: info@bedz4kids.com
Personal Information We Collect
When we use the term "personal information", we mean information that identifies, relates to, describes, or can reasonably be linked to you. It does not include information that has been anonymised or de‑identified.
Depending on how you interact with our Services, we may collect the following categories of personal information:
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Contact details: name, billing address, shipping address, email address, and phone number.
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Financial information: payment card details and transaction data (payments are processed securely by our payment providers; we do not store full card numbers).
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Account information: username, password, preferences, and settings.
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Transaction information: products viewed, added to cart or wishlist, purchased, returned, exchanged, or cancelled.
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Communications: information you provide when contacting us, such as customer support enquiries.
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Device information: IP address, browser type, device identifiers, and network information.
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Usage information: how you interact with and navigate our website and Services.
Sources of Personal Information
We collect personal information from the following sources:
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Directly from you when you create an account, place an order, contact us, or otherwise provide information.
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Automatically through cookies and similar technologies when you use our website.
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Service providers who collect or process information on our behalf (such as payment processors, delivery partners, and analytics providers).
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Third parties or partners where permitted by law.
How We Use Your Personal Information
We use your personal information for the following purposes:
Providing and Improving Our Services
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To process orders, payments, returns, and refunds
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To create and manage customer accounts
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To arrange delivery and fulfilment
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To provide customer support
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To personalise your shopping experience
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To improve our website, products, and Services
Marketing and Advertising
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To send marketing communications where permitted by law
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To show relevant advertisements on our website or third‑party platforms
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To measure the effectiveness of our marketing campaigns
You can opt out of marketing emails at any time using the unsubscribe link in our emails.
Security and Fraud Prevention
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To protect our website and customers
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To detect and prevent fraud or unauthorised activity
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To secure transactions and accounts
Legal and Regulatory Obligations
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To comply with legal obligations
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To respond to lawful requests from authorities
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To enforce our terms and policies
How We Share Personal Information
We may share your personal information in the following circumstances:
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With Shopify, which hosts our store and processes data necessary to operate the Services
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With service providers such as payment processors, delivery companies, IT providers, and analytics services
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With marketing partners where permitted and subject to your preferences
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With affiliates within our corporate group
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In connection with a business transaction, such as a merger or sale of assets
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Where required by law, regulation, or legal process
All third parties are required to handle your information in accordance with applicable data protection laws.
Relationship with Shopify
Our store is hosted on Shopify. Shopify collects and processes personal information to provide and improve its services. This may include transferring your data to countries outside your own.
In certain cases, Shopify acts as an independent data controller. You can learn more about how Shopify uses personal information by visiting the Shopify Consumer Privacy Policy and the Shopify Privacy Portal.
Cookies and Similar Technologies
We use cookies and similar technologies to operate and improve our website, remember your preferences, and analyse site usage. You can manage cookie preferences through your browser settings.
Third‑Party Links
Our Services may contain links to third‑party websites. We are not responsible for the privacy practices or content of those websites, and we encourage you to review their policies before providing personal information.
Children’s Data
Our Services are not intended for children, and we do not knowingly collect personal information from anyone under the age of 16. If you believe a child has provided us with personal information, please contact us so we can delete it.
Data Security and Retention
We implement appropriate technical and organisational measures to protect your personal information. However, no method of transmission over the internet is completely secure.
We retain personal information only for as long as necessary to fulfil the purposes outlined in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce agreements.
Your Rights
Depending on where you live, you may have the following rights regarding your personal information:
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Right to access
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Right to correct inaccurate information
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Right to request deletion
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Right to data portability
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Right to object to or restrict processing
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Right to withdraw consent where processing is based on consent
To exercise your rights, please contact us using the details below.
International Transfers
Your personal information may be transferred and processed outside the UK or EEA. Where this occurs, we rely on approved safeguards such as Standard Contractual Clauses to ensure appropriate protection.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Last updated" date.
Contact Us
If you have any questions about this Privacy Policy or how we handle your personal information, please contact us:
Email: info@bedz4kids.com
Address: Old Mill House, Dockfield Road, Shipley, West Yorkshire, BD17 7AD
Last updated: 17/12/25